WASHINGTON — Whole Foods Market’s new owner Amazon is implementing a new round of price cuts, this time aimed at holiday shoppers.

Whole Foods is now selling organic turkeys for $3.49 per pound and no-antibiotic turkeys for $2.49 per pound. Amazon Prime members will get an additional 50 cents off, which Amazon calls “a sneak preview” of special savings and in-store benefits for Prime members.

Other price reductions include value pack boneless skinless chicken breasts, raw peeled shrimp, canned pumpkin, organic broccoli, salad mixes, organic russet potatoes and organic sweet potatoes.

Price cuts on other products include Lundberg Family Farms rice, Eden Foods beans, Pacific Foods broths and stocks, Tom’s of Maine toothpaste, Chobani yogurt, California Olive Ranch extra virgin olive oils, Siggi’s Yogurt, Applegate hot dogs and Fage yogurt.

Whole Foods has cut prices on pasture-raised eggs from Vital Farms and Alfresco brands.

“These are the latest new lower prices in our ongoing integration and innovation with Amazon, and we’re just getting started,” said John Mackey, Whole Foods co-founder and CEO.

“In the few months we’ve been working together, our partnership has proven to be a great fit.”

Whole Foods’ first round of price cuts under Amazon’s ownership included conventional and organic bananas, farm-raised salmon and New York strip steaks.

Amazon closed on its $13.4 billion acquisition of Whole Foods in August, gaining its 470 stores in the U.S., Canada and the U.K., including 18 stores in the D.C. area.