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‘Be Real’: A social media app that aims for authenticity

The most popular app on Apple’s app store right now is a social media application that many of us might not be not familiar with.

Unlike its competition, Instagram and Tik Tok, Be Real aims to strip away the glamorous lifestyle many people try to show using filters and carefully selected camera angles.

“It’s just supposed to capture your candid life. It’s just supposed to be like what you’re doing without any ability to filter it,” said 21 year-old Soheila Shokraei of Fairfax. 



Once a day, the Be Real app sends a notification at a random time. Users then have two minutes to post a picture of whatever they are doing. At the same time, the app snaps a selfie of them from their screen camera. 

“Sometimes, people are traveling, and it can be more interesting. But other times, it’s kind of just like a random photo of somebody making food. I don’t think people would post that on Instagram,” said Shokraei.

Shokraei is a frequent use she said it is a great option for older teens and people in their twenties who want a more authentic experience. 

“It’s just an opportunity for people to see you in a different perspective,” she said.

The French-based social media app warns that their app also “won’t make you waste time”, and “is a chance to show your friends who you really are, for once.” 

The app allows you to comment on any of your friend’s photos or message your buddies. 

An ‘influencer’ degree? Colleges bet on content creator major as critics question its value

Ask a teen what they want to be when they grow up, and there’s a fair chance being an influencer is on their list. Digital media and the people who star in it have been cultural mainstays for teens’ entire lives, so creating social media, video or podcast content seems a natural, albeit nontraditional, career path. And now they can earn a college degree in that very field. Arizona State University recently launched a new bachelor's degree in content creation, offered through its Walter Cronkite School of Journalism and Mass Communication. The curriculum overlaps with that of ASU's mass communication and media studies degree, with the major departure being a slate of specialized electives on podcasting, studio production and on-camera presence. ASU’s announcement was met with swift criticism from many sides — from people who feel content creation is not a legitimate profession to those who question the value of a college degree in launching a social media career.
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