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How Job Seekers Should Respond to Recruiting Trends

Are you up-to-date on the methods used by recruiters today to source and vet candidates?

Jobvite released their 2016 Recruiter Nation Report on Tuesday, which highlights important trends in recruiting every job seeker should understand.

Hot industries to target. Companies are hiring and expect to increase hiring over the next year. Industries that grew this past year include health care, retail and finance, according to the Jobvite report.

It isn’t just the technology sector that sees competition for talent. In fact, there is less competition for tech jobs, according to recruiters, than for jobs in hospitality, manufacturing and health care.

What this means for job seekers. It’s important to remember that within every industry there is a full range of jobs from front line employees to back office functions such as accounting, marketing and information technology. Targeting companies in one of the growing industries may help you find more opportunities.

[See: 8 Things That Are More Productive Than Staring at a Job Board.]

What matters most to recruiters? The top two qualifications that influence recruiters’ hiring decisions are previous job experience and culture fit, according to Jobvite. As you might imagine, evaluating experience is fairly straightforward based on the list of jobs on your resume. But how do recruiters assess your cultural fit? Eighty-three percent of recruiters take communication style into account when evaluating how a potential employee will fit.

What this means for job seekers. When listing your work experience on your resume and LinkedIn profile, be sure you use a universally recognized job title. For example, if your company title was Manager of Employee Engagement, clarify your title by listing it as “Manager of Employee Engagement/Human Resources.” As for communication skills, everything from your email correspondence with the recruiter to any and all social media updates are fair game. If you don’t have a LinkedIn summary, add one or spiff it up so that it answers the question, “Why should I hire you?”

Your photo makes a first impression. You probably know you shouldn’t include a photo on your resume. What you should know is that 41 percent of recruiters said that seeing a photo of a candidate influences their first impression. How do they find a photo of you? Recruiters will search for your name online. Most likely, it will be your LinkedIn photo that makes a first impression.

What this means for job seekers. Your LinkedIn photo should be a high-quality head shot, not a full-body shot, that is appropriate for your profession. For example, for a conservative company or client-facing role, dress in a coat and tie if you are a man. If you are a woman, wear a top that isn’t too flashy or low-cut.

[See: 10 Things New Grads Can Do Right Now to Get a Job.]

Where do recruiters go to evaluate candidates? LinkedIn ranks at the top of the list. According to the report, 87 percent of recruiters say that LinkedIn is most effective for vetting candidates. But recruiters also research candidates on Facebook, Twitter, blogs, Instagram, Youtube and even Snapchat.

What this means for job seekers. You want to monitor your status updates across any and all social networks you use. Keep them professional. Get on a company’s radar by finding social media accounts on these other platforms. Engage with the company account by sharing or liking one of their status updates, asking a question or just introducing yourself.

Watch out for these negative influences. Often, it’s the little things that matter. Spelling and typos are easy fixes and it is worth your time, since 72 percent of recruiters view typos negatively, according to Jobvite. Oversharing on social media is another top turn-off for recruiters, even more so than photos of you consuming alcohol.

What job seekers can do. Be keenly aware of the subject matter and frequency of each status update you post. Minute-by-minute updates of your personal life would definitely be considered oversharing. Instead, add updates that relate to professional events and news about your industry.

Referred candidates rate second to internal hires. The best-quality hires come from within. But employers also found referred candidates as a source of high-quality hires. So much so that 64 percent of companies pay for quality referrals to incentivize them within their organizations, according to Jobvite.

What job seekers can do. Before you apply for any job, see if you can find someone in your network who can act as a referral. Remember, the person who refers you could get a bonus, so it’s a win-win.

Do you know what recruiters want? The best way to win over a recruiter is by understanding what is most important to them. The most valuable metric for recruiters is the performance of new hires. The retention rate of new hires falls second on the list of important success factors for recruiters.

What job seekers can do. If you can prove that you previously mastered or excelled in a new role, this evidence could help tip the scales in your favor as a candidate. Besides your previous track record of sticking with a job, you can persuade the recruiter that the role you are pursuing matches your career objective.

[See: The 8 Stages of a Winning Job Search.]

Want to impress the interviewer? Show your enthusiasm for the company and role. According to the report, 78 percent of recruiters cite enthusiasm as most likely to influence a hiring decision after an initial in-person interview. Next on the list is the candidate’s command of requirements and conversation skills.

What job seekers can do. Don’t just show up to the interview. Research the company so you know what they are doing. The more you know, the more interested you will seem in working for them and that will show. But don’t be afraid to tell the recruiter what specifically excites you about working for the company. Don’t stop there. Before your interview, prepare examples of situations where you have successfully completed each of the requirements stated in the job description.

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How Job Seekers Should Respond to Recruiting Trends originally appeared on usnews.com

Don’t Settle for Student Loans to Pay for Online Education

Online college programs are becoming a more popular choice for prospective students, with one study finding that more than 6 million students enrolled in at least one online course in fall 2015. The popularity of these courses can be attributed in part to their flexibility with working adults' schedules, students' ability to progress more quickly through online programs and, oftentimes, cheaper tuition. [See 10 low-cost online bachelor's programs for out-of-state students.]Online degrees can be beneficial to many college students, but some studies have shown online learners complete their programs at lower rates than students at traditional brick-and-mortar campuses. Individuals with student loans but no degree comprise two-thirds of defaulted borrowers. Though these numbers are not encouraging, just like for traditional programs, there are ways to reduce how much you'll need to borrow for an online program to ensure you won't become one of these statistics. Don't just settle on borrowing student loans to cover the whole cost of your program and living expenses. Instead, start thinking about how to cut costs and cover your balance in different ways, such as the following. -- Grants and scholarships: Even though you are taking an online course, you can still apply and receive grants and scholarships. But your first step should be to complete the Free Application for Federal Student Aid, commonly referred to as the FAFSA, which will allow you to receive a Pell Grant if your expected family contribution is low enough. The EFC criteria and award amounts are adjusted annually, but the 2017-2018 academic year awards range from $606 to $5,920, which could significantly lower the amount you borrow annually. Your next step is to apply for scholarships. You can start by checking online scholarship search engines, such as the Salt Scholarship Search, College Board's BigFuture and Peterson's. But don't forget to take advantage of local organizations and your school's financial aid office. Both may offer scholarships that you can't find with a national scholarship search. [Review these 10 sites to kick off your scholarship search.]For instance, organizations like the Elks Club, Knights of Columbus or the Rotary Club typically offer scholarships annually to local students. Just because you're going to school online doesn't mean you're ineligible. Visit your local library for scholarship listings, and ask around town. You might be surprised how many local organizations offer scholarships. While these scholarships typically aren't large, every little bit counts. Each dollar you receive in a scholarship is a dollar you don't have to borrow and pay interest on. -- Work-study: Another option for online students may be work-study awards. Not all students enrolled in online programs are eligible, but students at some schools -- including, for example, SUNY Empire State College and Liberty University -- are. Work-study awards are not given upfront like scholarships and grants. In most cases, they are an offer to earn up to the awarded amount if you secure an eligible work-study job. While there is a misconception that all work-study jobs must be on campus, students can work for off-campus, nonprofit or public employers as long as the work is in the public's interest. You may be able to work for a for-profit employer if the job is relevant to your course of study. No matter who the outside employer is, it will need to have an established agreement with your college for you to receive work-study funds. Remember, to be eligible for federal financial aid, you must be enrolled and pursuing a degree or certificate. If you're not working toward a credential, Pell Grants and work-study won't be option, but you may still be able to take advantage of private scholarships -- just be sure to read the eligibility criteria carefully. [Explore what to know about financial aid in online programs.]-- Pay as you go: One of the great benefits to enrolling online is the flexible schedule, which can allow you to complete your college coursework around your responsibilities. But prospective students often overlook using their part- or full-time job earnings as an option for paying for college. Almost 80 percent of college students in 2015 worked at least part time while attending classes, according to the National Center for Education Statistics. By budgeting and thinking strategically about your college costs, you can likely reduce your dependence on student loans by paying a portion out of pocket. Many -- but not all -- online programs are less expensive than traditional programs and often have shorter payment periods. Six, eight or 10 weeks are common course durations. Because of the frequency of payments in an online setting, you may be well-placed to pay as you go and possibly avoid borrowing altogether. Attending college online and avoiding student loans may be challenging, but if you are willing to put in the effort, you can limit the amount you need to borrow. More from U.S. News Q&A: Understanding Student Loan Discharge Eligibility Student Loan Refinancing Isn't Right for All Borrowers
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